Velocity.

Principles

Speed
because in competitive markets that are being redefined you have to think ahead, but also act fast.
Direction
because in uncertain times you can’t meander. You need a clear sense of where you’re heading, the metrics that matter, the agility and focus to get there.
Acceleration
take advantage of speed and direction and you will increase the rate at which you set your work apart, multiplying your contribution.
Discipline
because through consistent behaviour you must inspire a culture of strong values, learning, delivery and service. Or nothing will ever get done.

Yes, the economic balance of power is shifting to emerging markets. Yes, fearless innovators are reconfiguring the commercial landscape, endangering long-established ways of working. And yes, it’s a demonstrable fact that more new technologies, new competitors and impenetrable new bits of jargon appear every day. But what matters is the extraordinary potential amidst all this.

Our intention is to provide some clarity to navigate and define the new environment – an environment we call Velocity because of the abilities it requires you to master.